FSBO Leads in Union County, NJ
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Union County FSBO leads are homes in Union County, New Jersey that owners are selling without a listing agent. Even now, about 72% fewer homes are for sale than in spring 2019, before the pandemic. Over the 12 months to May 2026, about 3,813 homes sold in the county and 4,638 new listings came to market.
ListCentral.US delivers the owner-listed homes as a monthly CSV with owner names, property and mailing addresses, parcel IDs and phone numbers where available: $50 per month for Union County or $250 per month for all of New Jersey.
Updated October 5, 2026. Market figures: Redfin, latest month May 2026.
The Union County housing market in May 2026
Prices in Union County are still climbing: the median sale price reached $714,000 in May 2026, 9.8% above a year earlier. Homes listed that month had a median asking price of $675,000, and sold for a median of $434 per square foot. The average sale closed at 105.1% of asking price and 70% of homes sold above list, so buyers are still bidding against each other.
There were 728 homes for sale at the end of May, down 8% from a year earlier, or 2.3 months of supply, still on the sellers' side. The typical home that sold had been listed for 19 days, 1 day less than a year earlier. 37% of homes went under contract within two weeks of listing. Compared with May 2025, owners listed 13% fewer homes and sales were down 12%.
Only 14% of listings had a price cut in May 2026 (1.5 points more than a year earlier), so most sellers are getting close to their asking price.
For FSBO outreach, this means many Union County owners can still sell on their own, so lead with pricing data and a net-proceeds comparison rather than an offer to list.
How Union County compares with other New Jersey counties
Union County against the other 5 New Jersey counties profiled on this site, using Redfin's May 2026 figures.
- Median sale price: $714,000, 3rd-lowest of 6, between Essex County ($725,000) and Hudson County ($675,000).
- Median days on market: 19 days, second-fastest of 6, between Essex County (30 days) and Morris County (16 days).
- Listings with a price cut: 14%, 3rd-highest of 6, between Hudson County (16%) and Passaic County (14%).
- Months of supply: 2.3 months, second-lowest of 6, between Essex County (3.1 months) and Morris County (2.0 months).
- Price change since May 2021: +54%, second-highest of 6, between Essex County (+56%) and Passaic County (+53%).
Union County is one of the quicker New Jersey markets, so its FSBO owners have a real chance of selling alone; reach them in their first week or two.
Union County since 2019
The median sale price averaged about $672,000 from March to May 2026, up 92% from about $349,000 in the same months of 2019.
Prices are within 3% of their peak of about $691,000 in the three months to August 2025.
Supply is still below pre-pandemic levels: about 725 homes were for sale in an average month in spring 2026, against 2,630 in spring 2019, 72% fewer.
In spring 2026 the median time on market averaged about 22 days, 71 days less than in spring 2019 (93 days).
Owners are listing about 40% fewer homes a month than they did in spring 2019.
For FSBO outreach, supply that is still tight by 2019 standards means a well-priced Union County FSBO can sell fast, so reach owners early.
When Union County homeowners list
Listing activity is strongly seasonal in Union County. Over the three years to May 2026, new listings peaked in April and May, with April running about 30% above the monthly average, and bottomed out in December, about 55% below it. Homes that sold in June had spent the least time on the market (a median of about 17 days), and those that sold in February the most (about 34 days).
Have your list, scripts and mail pieces ready by March, so you reach new FSBO owners in their first weeks. Sales are slowest around February, so FSBO owners still on the market then have often been waiting for months and tend to be the most open to help.
What sells in Union County: homes by type
Single-family homes made up 87% of sales in Union County in the 12 months to May 2026, followed by two-to-four-unit buildings at 13%. In May 2026, two-to-four-unit buildings sold for a median of $793,000, 13% more than single-family homes ($700,000), and took 23 days longer to sell. Two-to-four-unit buildings, a common target for investors buying from owners, made up 13% of sales.
| Type | Homes sold, 12 months | Share of sales | Median sale price, May 2026 | Median days on market, May 2026 |
|---|---|---|---|---|
| Single-family homes | 3,288 | 87% | $700,000 | 18 |
| Two-to-four-unit buildings | 499 | 13% | $793,000 | 41 |
Prices and speed by city in Union County
Among cities with at least 15 sales, Elizabeth had the highest median sale price ($662,500), 14% above Plainfield ($581,500). Homes sold fastest in Elizabeth (29 days) and slowest in Plainfield (47 days). Elizabeth accounted for the most sales in the month (42).
| City | Median sale price | Homes sold | Median days on market |
|---|---|---|---|
| Elizabeth | $662,500 | 42 | 29 |
| Plainfield | $581,500 | 15 | 47 |
Source: Redfin Data Center county, city and property-type data, all residential sales, not seasonally adjusted. Seasonal patterns use June 2023 to May 2026; spring figures are March to May averages.
Working Union County FSBO leads
- Sell the upside. With 70% of homes selling above list, agents do better pitching wider exposure and competing offers than a discount.
- Flag small multifamily owners. Two-to-four-unit buildings made up 13% of sales in Union County, at a median $793,000 in May 2026. Owners of these often weigh an offer against the rent they collect, so bring rent and return figures.
- Use the 19-day mark. Half of the Union County homes that sold in May 2026 had been listed 19 days or less, so an FSBO still for sale after that is likely stalling.
- Time it. Put your heaviest outreach into April and May, when the most Union County homes come to market, and ease off in December.
- Stay compliant and verify. Stop contacting any owner who says "no agents" or "no investors", confirm ownership and liens in Union County records before an offer, and add skip tracing for records without a phone number.
More on working these owners: how often to follow up with FSBO sellers and using comps to win the FSBO listing conversation.
Union County FSBO list: what you get and what it costs
| What it is | Owner-listed homes for sale in Union County, New Jersey |
|---|---|
| Coverage | Elizabeth, Plainfield, Union and the rest of Union County, part of the New York metro area |
| County seat | Elizabeth |
| Fields | Owner name, property and mailing addresses, parcel ID, property characteristics, phone where available |
| Delivery | A CSV by email each month; daily records on request |
| County plan | $50 per month for Union County |
| Statewide plan | $250 per month for every county in New Jersey |
| One-time files | New York Metro, June 2026: $65.00. New Jersey, June 2026: $69.40 |
| Free sample | See every column in the free FSBO sample |
Set up a subscription by email at info@listcentral.us (how subscriptions work). The statewide plan costs the same as five county plans. Agents, investors, wholesalers and home-service firms use it instead of searching portals by hand, which is free but slow, or paying for an all-in-one investor platform that bundles many list types.
New Jersey rules for contacting Union County sellers
- Disclosure. New Jersey has no statutory seller disclosure form, but courts require sellers to disclose known latent defects, and most sales use a seller's property condition disclosure statement.
- Calls and texts. Screen numbers against the National Do Not Call Registry and get written consent before automated texts.
- Records. Deeds are recorded with the county clerk or register of deeds, and assessments are set by each municipal tax assessor. The county seat is Elizabeth.
General information, not legal advice.
Union County FSBO leads: common questions
What are FSBO leads in Union County?
Homes in Union County, New Jersey that owners are selling without a listing agent. ListCentral.US delivers them as a monthly CSV with owner names, addresses, parcel IDs and phone numbers where available.
Is Union County a buyer's or a seller's market?
It leans toward sellers. Union County had 2.3 months of supply in May 2026, homes sold in a median 19 days and the average sale closed at 105.1% of asking price, according to Redfin. Only one of the other 5 New Jersey counties profiled on this site has less supply.
Are more homes for sale in Union County than before the pandemic?
No. An average of about 725 homes were for sale each month in spring 2026, against 2,630 in spring 2019, 72% fewer, according to Redfin.
How long do homes take to sell in Union County?
Homes that sold in May 2026 had been listed for a median of 19 days, against about 93 days in spring 2019, according to Redfin. Among the main cities, Elizabeth was fastest at 29 days. An FSBO listing past the county median is often ready for help.
When do most Union County homeowners list?
Over the three years to May 2026, new listings peaked in April and May and were lowest in December, according to Redfin. Homes sold fastest in June and slowest in February.
Are Union County sellers cutting prices?
14% of Union County listings had a price reduction in May 2026, 1.5 points more than a year earlier, according to Redfin. That is a low share; most sellers are holding their price.
How much do Union County FSBO leads cost?
$50 per month for Union County or $250 per month for every county in New Jersey. One-time June 2026 files are also sold: the New York Metro file costs $65.00 and the New Jersey file costs $69.40.
What does each record contain?
Owner name, property address, mailing address, parcel ID, property characteristics and a phone number where available. A free sample shows every column, and daily records are available on request at info@listcentral.us.